Hair Health Rituals
Our haircare essentials smell luxurious, lather like a dream, and are clinically proven to improve your hair's health.
Pre-Shampoo Mask
The Rich Reset your hair needs for 92% less breakage.
Nourishing Wash Day
This Shampoo and Mask duo add 10x moisture after one use.
Strengthening Wash Day
This Shampoo and Mask duo reduce breakage & add shine.
Air Dry Curls
This cocktail of Mousse & Leave-In-Potion create curl magic.
Mid-Week Touch Up
Refresh dry hair with our Leave-In-Potion and Dry Shampoo.
Texturizing Spray
Add major volume and texture with our Dry Shampoo.
Styling Tutorials
Timeless techniques. Lasting hold. Learn how to create signature looks with our styling essentials
Pinned-Back Volume
Voluminous waves with brushable hold.
Retro Flipped Bob
Hold your curl without the crunch.
Sleek Twisted Bun
Polished up-do with zero flyaways.
Bouncy Curls
Long-lasting bounce that moves with you.
Party Pony
Smooth, sleek, and lasts all night.
The Styling Set
Blake's Take
Styling techniques, straight from our founder.
Big, Bouncy Hair
Voluminous waves, maximized with our Glam Mousse.
Shiny Curls
Perfectly styled, held with our Classic Hairspray.
The Styling Set