5 Things You Need to Know About Blake Brown

When it comes to hair care products, there’s no shortage of options. You can spend hours scanning shelves stock with bottles and sprays and jars, all claiming to do this and that for your mane. So how do you really know which brands are worthy of your strands? Simple: Take a few minutes to get to the root (😉) of a company’s values and goals.

Enter Blake Brown.

We believe hair care should be simple, sustainable, and backed by science. We crave healthy hair that feels strong, looks polished, and smells like pure luxury - whether you're presenting to a boardroom or grocery shopping in your favorite pair or sweats.

And most importantly, we want you to love your hair. (After all, you wear it every day.) 

So let’s dive into what makes Blake Brown different. Here are five things you need to know about us:

1. Our mantra is “listen to your hair’s needs.”

At Blake Brown, we believe healthy hair is iconic hair. Our secret to getting there? Strength & Nourishment. We recommend alternating between our Strengthening formulas—packed with plant-powered ingredients to fortify strands—and Nourishing formulas that boost hydration and promote elasticity. Too much of one can lead to breakage, but the right balance ensures strong, shiny, and healthy-looking locks with every wash. Listen to your hair and what it’s telling you.

If hair is feeling dry or lackluster, reach for our Nourishing Duo. If hair is looking damaged or weak, reach for Strengthening to boost resilience. By alternating between each system with every wash (or bottle), you’ve got a routine that meets your hair’s most basic yet essential needs—and our tests prove it. 

2. Masks are the new conditioner.

Conditioners have been around since the 1950s. And while we love all things vintage, some things deserve to evolve. So when Blake Lively told the team she ditched conditioner years ago (and her hair has looked that good that whole time!?), we were sold.  

That’s why Blake Brown has replaced traditional conditioner with powerful hair masks that are formulated to be used on the regular—not just once a week for special occasions. Total game-changer. (Find out how often you should apply hair masks.)

3. Your hair is your most memorable scent.

Here’s the thing: We didn’t create hair care products that happen to smell good. We collaborated with expert perfumers to purposely develop fragrances that resemble luxury perfumes, elevating your hair’s sensory appeal.

What’s more, the rich notes infused in each Blake Brown product work lovely when combined. So let’s say you finish up your shower with the Strengthening Mask. Step outside and spritz on some Leave-In Potion, then texturize with the Dry Shampoo. The result? A perfectly layered irresistible blend of vanilla, bergamot, woody amber, and more. In fact, you might even find yourself using one of our styling products just for the scent.

4. We’re serious about our formula and packaging philosophy.

Ingredients matter. Blake Brown products are clean, cruelty-free, vegan, and formulated without SLS/SLES, silicones, parabens, phthalates, synthetic dyes, or mineral oils. Each product is proudly made in the USA using globally sourced ingredients and components to ensure the highest quality standard.

Our packaging, too, is consciously crafted with 100% post-consumer recycled materials. Imperfections are actually expected and welcome—just as they are when it comes to hair… and life in general. ☺️

5. We’ve only just begun.

New products, shipping requests… We see you and we hear you! Your feedback and ideas drive us, so keep them coming. As a small team with big dreams, we’re passionate about creating hair care products you’ll love. (Engage with us on Instagram!)

Thanks for getting to know us.

Whether you’re looking for a streamlined routine, products that deliver on their promises, or ingredients you can feel good about, you’re in the right place. We’re Blake Brown, and we’re happy to have you.